Behind TikTok’s creepy ‘uncanny valley’ makeup trend

First coined by roboticist Masahiro Mori, “uncanny valley” describes the discomfort people feel when faced with entities that ar...

Growing makeup trend transforms Asian faces to appear ‘mixed race’

The process includes enhancing the under-eye area, creating bright, radiant eyes and using eyeshadow and eyeliner for larger, almond-shaped ...

James Charles sparks mixed reaction for ‘Korean makeup’ video featuring Chinese, Japanese influencers

Beauty vlogger James Charles has drawn mixed reactions after featuring Japanese and Chinese influencers in a recent video about Korean makeu...

Filipino makeup brand goes viral with Jollibee-inspired eyeshadow palette

A makeup brand is quickly gaining popularity online for its unique Filipino food-inspired cosmetics. About the brand: Filipinta Beauty, a “c...

Chinese makeup artist accused of ‘blackface’ after Kobe Bryant tribute resurfaces

A Chinese makeup artist has been accused of “blackface” after her transformation video tributes to the late Kobe Bryant recently...

Beauty TikToker says she got ringworm after someone else used her makeup kit

A beauty influencer on TikTok went viral for getting ringworm after someone else allegedly used her makeup kit. TikTok user @louaira, who ha...

TikToker who went viral for applying makeup on moving train reattempts the feat … on a speedboat

A Singaporean woman has taken her makeup game to the next level by applying cosmetics while on a moving speedboat.  On Sunday, TikTok user @...

‘Just stare back’: Woman applies full face of makeup while on moving train in viral TikTok

A Singaporean woman has gone viral for applying a full face of makeup while on a moving train.  On Sunday, TikTok user @unbiden posted the v...

Ancient China used face-whitening cosmetics before Ancient Greece, study claims

A team of researchers from the University of the Chinese Academy of Sciences and the Shaanxi Academy of Archaeology discovered ancient bron...

Blind Chinese makeup artist teaches other visually impaired women how to apply makeup

A blind Chinese makeup artist has taught thousands of visually impaired women to apply their makeup using their sense of touch. The woman ...

LA beauty brand collaborates with Nissin to create Cup Noodles makeup collection

Los Angeles-based beauty brand HipDot recently collaborated with Japanese food company Nissin to create a ramen-inspired makeup collection....

Chinese woman dresses up as an elderly person so her grandfather, 96, will recognize her in the afterlife

A Chinese woman wore makeup and clothes to make herself look older, so her 96-year-old grandfather will recognize her as an elderly woman wh...

Drag queen Kim Chi talks Korean pride and her ‘full circle’ moment with her queer POC makeup line

“RuPaul’s Drag Race” star Kim Chi has a makeup line, “KimChi Chic Beauty,” which is now available at over 130 CVS stores nationwide. Kim C...

Chinese beauty guru and self-titled ‘Wakanda Queen’ sparks outrage over ‘blackface’ tutorial

A Chinese influencer has come under fire after a video resurfaced of her teaching others how to darken their skin with makeup. Going viral: ...

Ad in China ‘Victim-Blames’ Woman in Makeup Being Followed By Masked Man

A company in China has pulled an advertisement for its makeup removal wipes after receiving backlash for allegedly promoting victim-blaming,...

Malaysian Cosmetic Brand Under Fire for Using the Same Model to Portray Different Women of Color

A Malaysian cosmetic brand was put on blast online after it released a short video using one model to portray other women of color for its n...

Chinese Makeup Artist Goes Viral for Transforming Women Living in Rural Areas for Free

A beautician in central China has gone viral on social media for helping rural women in their 40s transform their looks through makeup. Zhou...

Fight Evil by Moonlight With Sailor Moon x ColourPop Makeup Line

Popular beauty brand ColourPop has just released the ultimate cosmetics collection for all the “pretty guardians of love and justice” out th...

Vietnamese Influencer Puts Makeup On in the Hospital Before Her Boyfriend Visits

A social media influencer in Vietnam was ridiculed online for glamming herself up while she was at a hospital. Wangmei was recovering at a h...

Japanese ‘Uncle’ Turns Himself Into a Young Woman on YouTube

Himeni, a Japanese YouTuber who describes himself as a “middle-aged man,” transformed himself into a woman using cosmetic products. 皆気になってるの...

‘Mulan Makeup Challenge’ is Going Viral in China

Following the release of Disney’s trailer for its live-action remake of “Mulan,” fans all over the world have begun recreating the image of ...

New Startup Creates Foundation Specifically for Asian American Skin

A new beauty company, Orcé Cosmetics has embarked on a mission to develop products that specifically cater to the unique pigmentation of Asi...

Makeup Artist, 12, Buys Herself a BMW on Her Birthday

A young makeup artist from Thailand has gone extra-viral after sharing the special gift she got herself on her birthday. Natthanan, who turn...

Taiwanese Streamer Posts Blackface Tutorial

Another Asian woman has pulled off blackface, and so far, people seem to have no problem with it. The Taiwanese streamer, who goes by the ha...

Chinese Makeup Artist Slammed for Doing ‘Blackface’ Transformation

He Yuhong, a Chinese live-streamer and vlogger better known by her online name of Yuyamika, is being accused of donning “blackface” in one o...

Asian Women Share Their Most Awful Beauty Service Moments

When someone goes into a salon to get their makeup, hair, eyelashes, or other services done, it’s only right they’re expecting t...

14 Bizarre Korean Beauty Products You Can Actually Find On Amazon

Koreans know a thing or two about skin care and beauty products, but what makes Korean beauty really stand out has to be the bizarre ingredi...

How Asian Women Are Giving Themselves Temporary ‘Nose Jobs’

Videos of Asian women applying and removing a mysterious material on and off their noses to achieve a completely different look shocked the ...

Black Woman Allegedly Assaulted at Makeup Kiosk in Thai Mall

Editor’s Note: This post has been updated with a response from Makeup Forever. An American expat from New York that goes by the name of Zya ...

Next-Level Before and After Make-up Removals Will Leave You Shook

Makeup is often all about highlighting features to improve one’s appearance. But when the job is left to Asian women with superb application...

Thai Woman’s Freak Accident is Why You Should Never Apply Makeup in a Moving Car

An unfortunate accident left a young woman in Thailand with an eyeliner pencil lodged in her eye after she attempted to apply makeup during ...

Woman Puts Her Makeup Under a Microscope, is Shocked By What She Finds

Beauty and lifestyle YouTuber Tina Yong shows the irony of how something that makes everyone look beautiful can be quite horrifying when put...

Makeup Artist Can Turn Herself Into Any Character or Celebrity

Promise Tamang started her art of makeup transformation as a hobby about seven years ago. But that hobby has helped the 28-year-old makeup a...

Chinese Vlogger Turns Herself Into The Mona Lisa Using Only Make Up

Meet He Yuhong, a 26-year-old Chinese vlogger who can turn herself into any work of art figure — like Leonardo Da Vinci’s Mona Lisa. M...

Chinese Woman Uses Makeup Skills to Con ‘Boyfriend’ Out of $1 Million

Using her next-level makeup skills, a middle-aged Chinese woman posed as a much younger woman to dupe her “boyfriend” out of 6 million yuan,...

Chinese Makeup Guru Can Turn Into Any Celebrity She Chooses

A talented artist in China has captured the hearts of netizens for her insane makeup skills that allow her to transform into international c...