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· Ryan General
Japanese Gamer Threatens Square Enix With Samurai-Era Death Threat Over Loot Boxes
Japanese software developer Square Enix, the publisher of hit video game franchises such as “Final Fantasy” and “Kingdom Hearts,” has earned the ire of a gamer who felt cheated by one of its games’ loot box system. In video games, a loot box is a virtual item which can be…
· Carl Samson
Deadline Tweets ‘Misleading’ News Painting Ronny Chieng and Susan Wokoma as a Couple
Casting announcement for a new CBS show left people confused and eventually disappointed after learning that it will not center on an interracial romance as they had expected. On Friday, Deadline posted a tweet announcing that Chinese Malaysian actor Ronny Chieng and British…
· Ryan General
K-Pop Star Sprints at Full Speed in Airport to Get Away from Obsessed Fangirls
A video of K-Pop star Park Woo Jin trying to escape overly-obsessive fans known as sasaengs has sparked netizens’ concerns for the former Wanna One member’s safety. Woo Jin recently made his return to South Korea following his appearance on the Thailand edition of SBS variety…
· Ryan General
Another ‘Comedian’ Posts Cringey Video Mocking Vietnamese Nail Salon Employee
It’s a skit that we’ve already seen before: a “comedian” playing the role of an Asian nail shop employee with broken English. This time, it was the up-and-coming female comic Jasmin Brown gracing her audience with her cringe-worthy portrayal of a Vietnamese nail salon attendant.
· Ryan General
Japanese Fashion Line Releases New Samurai Wardrobe and It’s Absolute FIRE
Japanese fashion label Trove has unveiled a new line of modern samurai wardrobe in its spring collection. Trobe’s Wa Robe (Japanese Robe) clothing line, which incorporates traditional styling to modern outfits, recently updated its Hanten coats and Hakama pants for men and women.
· Carl Samson
Taiwanese Streamer Posts Blackface Tutorial
Another Asian woman has pulled off blackface, and so far, people seem to have no problem with it. The Taiwanese streamer, who goes by the handle 初九 (chujiu) on TikTok, posted a video of herself applying makeup to look like a man of African heritage on Sunday.
· Ryan General
Pakistani Waiter Becomes Local Celebrity for Looking Like ‘Game Of Thrones’ Star Peter Dinklage
Rozi Khan is a 24-year-old waiter from Rawalpindi, Pakistan who gained instant online fame for his striking resemblance to “Game Of Thrones” star Peter Dinklage. View this post on Instagram A post shared by Peter Hayden Dinklage (@iampeterdinklage) on Jul 14, 2018 at 4:10am PDT
· Carl Samson
Former Michelle Obama Aide Reportedly Played Role in Getting Charges Against Jussie Smollett Dropped
Tina Tchen, former chief of staff to Michelle Obama, has come under scrutiny for her role in the dismissal of charges against “Empire” star Jussie Smollett. On March 26, the Cook County State’s Attorney’s Office in Illinois dropped all 16 felony counts against the 36-year-old…
· Carl Samson
A Dozen Cosplayers Arrested During Immigration Raid at Cosplay Convention
Twelve people without proper work visas were arrested during an immigration raid at a cosplay convention in Kuala Lumpur, Malaysia on its first day over the weekend. The event, Cosplay Festival 4, had a line-up of performances on March 23 when officers from the Immigration…
· Ryan General
Thai Firefighters Save Puppies Trapped by Fire
Firefighters in Thailand were able to rescue two puppies from a burning field last Friday afternoon. Local villagers have reportedly set fire to some dead trees from the patch of land in Nakhon Ratchasima in Isan.
· Ryan General
Internet Goes Crazy Hunting Down Hunky ‘Hot Dude Reading’ on a Train
A bibliophile commuter in Singapore unknowingly sent social media ablaze after he was photographed and featured on the popular Instagram account Hot Dudes Reading. As the account’s name suggests, Hot Dudes Reading is dedicated to posting candid shots of hot men caught reading in…
· Carl Samson
‘Basketball Wives’ Star Accused of Racism After Mocking Asian Nail Salon Workers on Instagram
Former “Basketball Wives” star Tami Roman has been accused of racism after mimicking Asian nail salon workers in an Instagram video on Monday. The 48-year-old entrepreneur posted the video on the page of her online business Official Bonnet Chronicles, which currently sells a…
· Carl Samson
Edison Chen Attacks ‘Fan’ Filming Him at the Airport
Hong Kong-Canadian actor Edison Chen lost his cool at a “fan” who got too close for comfort at the airport. The incident occurred over the weekend when the 38-year-old actor returned to Hong Kong from a trip with model girlfriend Qin Shupei.
· Bryan Ke
Chinese-American Man Yells ‘Trump Save Me’ After Throwing Wife Off Stairs at Taiwan Airport
A Chinese American man was arrested for throwing his wife off a stairway at an airport in Taiwan, and witnesses reportedly overheard him yelling for Trump to save him. The incident happened on March 18 at around 12:30 a.m. when the husband, only identified as Wan, threw his…
· Elliot Sang
Netflix’s Documentary on The ‘pride and glory of Taiwan’ Will Inspire You
I felt an obligation to watch “Late Life: The Chien-Ming Wang Story” on Netflix. I’d first encountered Chien-Ming Wang at 10 years old, falling in love with a sport for the first time in baseball, finding a way to bond with my father through strike zones and sac flies. Wang was…
· Leanna Chan
Gina Darling Responds to Gross Comments After Posting Self-Defense Training Video
YouTube personality, model, and gamer Gina Darling responded to a wave of misogynistic comments left on a video of her taking a self-defense class.
· Bryan Ke
9-Year-Old Boy Uses 999 Rubik’s Cubes to Create a Portrait of Tom Brady
A 9-year-old boy from Westwood, Massachusetts, has gone viral online after making an impressive portrait of New England Patriots quarterback Tom Brady solely using Rubik’s Cubes. For his 2019 STEM Project, Maxim Lin (or MBL), decided to create a huge piece of art made only of…
· Ryan General
Chinese Goths are Posting Selfies to Protest Woman Who Was ‘Too Scary’ to Board a Train
A Chinese subway station sparked furor online after refusing to let a goth woman board a train because her makeup was allegedly too scary. According to the woman, security officers prevented her from entering a subway station in Guangzhou for wearing a long black dress, dark red…
· Editorial Staff
Instagrammer Allegedly Asks Gym for Free Personal Training and $2,200 for Shoutouts on Social Media
A gym in Singapore took to Facebook to expose a lifestyle blogger who sought personal training and money in exchange for social media promotion. In her post on Monday, Daphne Maia Loo shared screenshots of the blogger’s proposal, which “deeply offended” her as a professional…
· Bryan Ke
Taiwanese Restaurant Owner Gets Parkinson’s Disease, Reno Community Comes Together to Help
Social media has once again proved to the world that a single post can literally change lives, and this time, community members and customers all joined together to help an ailing Taiwanese restaurant owner in Nevada. On March 13, Serena Lee took to Twitter to ask for the…
Answer
BTS connects to HYBE, Weverse, memberships, merch, and tickets.
People & Works
Person · Screen
Anna Sawai
Her 'Shogun' win cracked a category that had never gone to an Asian actor in 76 years of the Emmys — a ceiling break that arrived only once the industry let an Asian-led epic play in its own language.
Culture surface · Beauty
Beauty retail
Beauty retail is a culture-first entry point into the listed company behind it.
Person · Music
Dimash Qudaibergen
A Kazakh singer with a freakish multi-octave range conquered China's living rooms overnight and became Central Asia's most improbable soft-power export — a diaspora-of-one proving fandom now flows East before West.
IP · Anime
Haikyu!! films
Haikyu!! is the rare franchise that peaked commercially after its manga ended — the 2024 film cleared $100M worldwide and back-catalog sales grew ~50% post-conclusion, evidence that a well-timed theatrical event can reactivate a completed IP rather than merely close it out.
Platform · Platforms
Kakao Entertainment
Kakao Entertainment connects to Kakao and the broader platforms story around it.
Culture surface · Platforms
Kling AI
Kling AI connects to Kuaishou and the broader platforms story around it.
Culture surface · Platforms
Kuaishou
Kuaishou connects to Kuaishou and the broader platforms story around it.
Culture surface · Platforms
Kwai
Kwai connects to Kuaishou and the broader platforms story around it.
Culture surface · Retail
Lifestyle retail
Lifestyle retail connects to Miniso and the broader retail story around it.
Results
Culture · brand
Uniqlo
Uniqlo connects to Fast Retailing, the company behind the stores, basics, and repeat buying habit.
Culture · routine / beauty brands
K-beauty
K-beauty connects to companies built around skincare routines, hero products, and travel retail.
Culture · platform
Weverse
Weverse connects to HYBE, the platform where memberships, merch, content, and fandom access keep moving after the song.
Company · Japan · TYO:7832
Bandai Namco Holdings
Bandai Namco sits behind toys, anime IP, games, and licensing that turn fandom into everyday consumer products.
Company · China · HKEX:1024
Kuaishou
Kuaishou is China's number-two short-video platform, where livestream selling turned everyday creators into a shopping channel and rewired how goods get sold.
Company · India · NSE:ZEEL
Zee Entertainment
Zee is one of India's largest media networks — the TV channels and ZEE5 streaming that carry Bollywood and regional-language entertainment to a billion viewers and the diaspora.
Company · Japan · TYO:9983
Fast Retailing
Fast Retailing matters because Uniqlo is an everyday consumer habit, not just a stock story.
Company · Korea · KOSDAQ:035900
JYP Entertainment
JYP is tied to groups that drive albums, tours, subscriptions, merch, and international fan activity.
Company · Korea · KOSDAQ:041510
SM Entertainment
SM is tied to idol groups, tours, fan clubs, and the long-running system behind some of K-pop's most recognizable acts.
Company · Korea · KOSDAQ:122870
YG Entertainment
YG connects global K-pop attention to touring, brand deals, fan demand, and artist-centered entertainment revenue.
Company · China · NYSE:BABA
Alibaba
Alibaba is China's commerce-and-entertainment backbone — Taobao and Tmall shopping habits fund Youku streaming and Alibaba Pictures, tying online spending to what China watches.
Alibaba · Platforms · NYSE:BABA
The Grammys created an award for Asian pop. BTS said no.
Alibaba is China's commerce-and-entertainment backbone — Taobao and Tmall shopping habits fund Youku streaming and Alibaba Pictures, tying online spending to what China watches.
Fast Retailing · Fashion · TYO:9983
Your Uniqlo basics keep you coming back.
This shows up when you go back to Uniqlo for another pack of basics instead of treating the brand like a one-time fashion buy.
NetEase · Streaming · HKEX:9999
Your playlist depends on deals you never see.
NetEase helps explain gaming, music streaming, and online entertainment habits in Chinese consumer culture.
CJ ENM · Entertainment · KOSDAQ:035760
Before the first song drops, H//PE Princess already has a global Warner deal.
A debut deal matters less than whether the group turns into repeat listening, touring, merch, and fandom across markets.
Explainer · Sanrio
Hello Kitty is not just something you buy anymore. Sanrio wants you to play inside the world.
Sanrio shows how character fandom becomes retail, licensing, collabs, parks, and global consumer demand.
Explainer · Amorepacific
K-beauty won the Amazon cart. The real prize is your second bottle.
The first sale matters less than the repeat routine. If a product sticks, the brand can keep winning on replenishment, retail placement, and cross-market demand.





