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· Bryan Ke
Hackers Discover Classic NES Game Hidden Inside Nintendo Switch as Tribute to the Legendary Satoru Iwata
Eagle-eyed hackers and data miners reportedly discovered a hidden NES emulator for the 1984 video game “Golf” inside the Nintendo Switch. Unfortunately, those who have already updated the device may not be able to play the game anymore. The first hint that something was tucked…
· Carl Samson
Why Nintendo Needs to Stop Making Evil Characters Dark Skinned
“Ultra Street Fighter 2” wonderfully brought things home for franchise fans when it launched for the Nintendo Switch on Friday, but something about the game just didn’t seem right to some. As players may have already noticed, the game brought back familiar faces, which of course…
· King Malleta
Blind Japanese Boy Writes to Nintendo For More Games, Gets a Heartwarming Response
It’s hard for a blind 5-year-old Japanese boy, Hibiki Sakai, to play video games because of his condition. However, he finds joy in playing a specific Nintendo game and thanked the giant game company for it. A Twitter user under the username of “kentarock1020” recently posted a…
· Carl Samson
McDonald’s is Partnering With Nintendo to Bring Back the Best Happy Meal Toys Ever
If you happen to visit any McDonald’s branch between April 26 and May 22, chances are you’ll find yourself traveling back in time. That’s literally the case when you ask for a Happy Meal, which features eight Nintendo toys that strike a chord among nostalgic fans.
· Ryan General
Why People Keep Licking Their Nintendo Switch Cartridges
The Nintendo Switch is finally out and social media is now flooded with gamers and journalists giving their opinion on how to successfully connect Nintendo Switch to TV sets, as well as the console’s games, specs, portability and, uhm, taste? Released worldwide on Friday, the…
· Ryan General
Dying Nintendo CEO Spent His Final Days In The Hospital Helping Create Pokémon Go
When Nintendo’s beloved CEO Satoru Iwata passed away last year, he left a lasting legacy for his numerous contributions to the gaming industry. But while Iwata was instrumental to many of Nintendo’s other successes, his role in the development of the popular augmented reality…
· Editorial Staff
Nintendo Shares Drop $6.7 Billion After People Realize They Don’t Actually Own Pokémon Go
Investors are frantically trying to sell their Nintendo shares following the Pokémon Go hype. On Monday, shares in Nintendo Co. dropped nearly 18%, or $6.7 billion in market value, after the company clarified that it’s not the only owner of Pokémon Go. The plummet of Nintendo…
· Editorial Staff
Nintendo is Relaunching the Original NES With 30 Built-in Games
All 80s gamer rejoice! Nintendo has just announced that they’ll be relaunching the NES! This is the original Nintendo Entertainment System that was released back in 1983. The device is called the NES Class Edition and is much smaller than the original NES. It comes with HDMI…
· Jacob Wagner
Here’s the Nintendo ‘Smart Boy’ Phone We All Wish Existed
In a world of fancy gold iPhones and smart watches, sometimes we could use a little technological nostalgia. Imagine a mobile phone inspired by the good old days when Nintendo’s Game Boy was the ruling mobile device. Here to tease us with gorgeous photos of a phone that doesn’t…
· Khier Casino
Justice Smith Cast as Lead in Live-Action ‘Detective Pikachu’ Film
The upcoming live-action Pokémon movie, “Detective Pikachu”, has found its leading star in Justice Smith, who is known for his role as Ezekiel ‘Books’ Figuero in Netflix’s “The Get Down”. Directed by Rob Letterman, the new Pokémon project from Legendary Entertainment is the…
· Bryan Ke
Sega Teaming Up With Hooters Japan to Promote the Latest ‘Sonic’ Game is 90s AF
Sega Japan’s latest partnership announcement left many retro fans scratching their head and asking “WHY?!” The iconic game publisher that brought Sonic the Hedgehog to the market is now teaming up with racy restaurant chain Hooters to promote the new upcoming game from the…
· Carl Samson
Chinese College Students Create Genius Smart Helmet That Helps Blind People ‘See’
Five college students in China have developed a smart helmet that aids blind people in activities normally done with the sense of sight. The students from the City College of Kunming University of Science and Technology, Yunnan Province, are calling the helmet “Eye See”.
· Ryan General
Netizen Just Discovered That Mario Hasn’t Been a Plumber For Years
We all know Mario as the mushroom-munching, princess-chasing, reptile-pummeling, pipe-plumbing hero of Nintendo’s Mario video game franchise…or so we thought. As it would turn out, Mario has hung up his utility belt without any of us noticing — the savior of the mushroom kingdom…
· Heather Johnson Yu
Sega Produced a Fan-Made Sonic Game and It’s Rad AF
Sega has asked fans of their most popular franchise, “Sonic the Hedgehog”, to create their newest game, “Sonic Mania”. “As the name implies, we developed this as a game for the maniacs by the biggest maniacs,” said Takashi Iizuka, current lead of Sonic Team and long-time…
· Ryan General
Goodbye Pokémon Go, Super Mario is Coming to iOS and Android Soon
If there was something people got excited about at the recently concluded iPhone 7 Launch event on Wednesday in California, it certainly was not the new iPhone color variant, nor the ultra pricey earbuds. One of the few things that got a lot of people really stoked was finally…
· Ryan General
Pokémon Go Has Been Out For Less Than a Month And it’s Already Worth Over $3 Billion
Breakout hit Pokémon Go has turned its game developer, Niantic Inc., into a unicorn, with the young startup now worth an estimated $3.65 billion, according to Citibank analysts. Niantic Inc. was initially formed by Keyhole, Inc. founder John Hanke in 2010 as an internal startup…
· Laura Dang
Asians Are Upset That Pokémon Go Still Isn’t Available in Asia Yet
Pokémon Go was recently released in 26 new countries this past Saturday, but it is still unavailable in Asian countries. The wildly popular augmented reality game, which was originally released in Australia, New Zealand and the United States on July 6, has become a worldwide…
· Editorial Staff
Tech Company Creates Drone That Will Help You Cheat on Pokémon GO
Let’s face it – catching ‘em all ain’t easy. These days, nothing seems more frustrating than spotting that rare critter but failing to get it! In response to this problem, Dutch company TRNDlabs developed a device that acts as an external camera and captures Pokemon right where…
· Laura Dang
Pokémon Go Was NOT an Overnight Success — It Actually Took 20 Years to Make
The seemingly overnight success of Pokémon Go actually took one man 20 years of “leveling up” to achieve. John Hanke, who is today the founder and CEO of Niantic Inc., began his journey to make Pokémon Go a reality when he created and sold his first online game in 1996 before…
· Editorial Staff
China Now Has a Pokémon Go Knockoff Called ‘City Spirit Go’
Chinese Pokémon fans are desperate to get their hands on Pokémon Go and are trying anything possible to play it — even if that means playing a knockoff version of the game. Pokémon Go, the widely-popular augmented reality game that has been flooding your Facebook news feed, was…
Mario → Nintendo
Mario connects to Nintendo through games, consoles, movies, parks, merch, and family gaming habits.
If your kid wants Mario Kart, Nintendo still has the advantage.
If Switch 2 ends up in your living room, Nintendo is betting you keep coming back for Mario, Zelda, Pokemon, downloads, and online play even after the box gets pricier.
+98.6% net sales growthNintendo
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Culture · console / game world
Nintendo Switch
Nintendo Switch connects to Nintendo, which uses games like Mario Kart, Zelda, and Animal Crossing to keep families in the same world.
Culture · character / game world
Mario
Mario connects to Nintendo, the company behind the console, games, movies, parks, and merch.
Nintendo · Gaming · TYO:7974
If your kid wants Mario Kart, Nintendo still has the advantage.
If Switch 2 ends up in your living room, Nintendo is betting you keep coming back for Mario, Zelda, Pokemon, downloads, and online play even after the box gets pricier.
Explainer · Nintendo
Your next Switch 2 costs more. Mario is why Nintendo thinks you still pay.
The question is not just whether people buy Nintendo Switch 2 once. It is whether they keep buying back into Nintendo after Nintendo Switch 2 gets more expensive.