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· Bryan Ke
Taiwan Burger King’s Chocolate Whopper Sparks Line Longer Than a Football Field
Burger King Taiwan just made its April Fools’ joke a reality after releasing a Whopper slathered in Hershey’s chocolate syrup. The American brand’s Taiwan branch released the Hershey’s Chocolate Whopper as a one-day offer in Tainan on Sept. 1, according to Kotaku.
· Ryan General
Racist Bollywood Song About Beyoncé Being Jealous of ‘Fair Skin’ Sparks Outrage
A Bollywood film’s song about Beyoncé has earned the ire of many online for its racist and sexist lyrics.
· Bryan Ke
Fight Breaks Out on Train After ‘Asian Karen’ Saves Seat for Her Hamster
An owner of a pet hamster and an elderly man got into a fight after the owner gave her hamster priority seat on a train in Taiwan over the weekend. The incident occurred in a Taiwan Railways Administration (TRA) train bound for Xike Station in New Taipei City at around 5:25 p.m.…
· Bryan Ke
Thai Teen Dies From Doing 100 Squat Jumps as Punishment for Not Doing Homework
A school in Thailand has apologized for the death of a 13-year-old boy after his teacher forced him to do 100 squat jumps as punishment for not doing his homework. The boy, whose name has been withheld, fell ill on Aug. 31 and was rushed to the hospital on Sept. 2 before he…
· Carl Samson
Pro-Democracy Activists in HK, Taiwan and Thailand Boycott ‘Mulan’ in a ‘Milk Tea Alliance’
Pro-democracy activists in parts of Asia have rekindled calls to boycott “Mulan” as it streams on Disney Plus and opens in some theaters. The fresh wave of protest includes dissenting voices from Hong Kong, Taiwan, and more recently, Thailand, identifying themselves as members…
· Carl Samson
Campaign Seeks to Protect Asian American Youth From COVID-19 Bullying
A pair of nonprofits in California launched a campaign designed to protect Asian American and Pacific Islander (AAPI) youth from discrimination amid the COVID-19 pandemic. The program, known as Stand Up for AAPI Youth During COVID — or simply Stand Up for AAPI Youth —…
· Editorial Staff
Minnesota’s First Asian American GOP Chairwoman Defends Trump’s Use of ‘China Virus’
Jennifer Carnahan, chair of the Republican Party of Minnesota, has faced criticism for defending President Donald Trump’s use of the term “China virus,” rhetoric believed by some as a factor influencing the surge in hate crimes against Asian Americans. Carnahan, who is Asian…
· Bryan Ke
Navy Corpsman Runs as a Stormtrooper to Fundraise for The Wounded Warrior Project
A Navy hospital corpsman at Camp Pendleton in California helped raise money for the Wounded Warrior Project by rucking 10 kilometers (6.2 miles) while wearing a full stormtrooper armor. Not-so-evil Imperial stormtrooper: Jeffry Priela, a 38-year-old Carlsbad resident, took to…
· Ryan General
Renowned Chinese State News Anchor Detained With No Explanation
A renowned news anchor at a Chinese state-run TV network was reportedly detained by Chinese authorities over two weeks ago, ABC reports. Anchor-turned-detainee: Cheng Lei, an Australian citizen working for broadcaster CGTN (China Global Television Network), is being held under…
· Ryan General
Women in Taiwan Are Now Earning Up to $9,500 a Month as Gaming Partners
There is an emerging career for female students and young graduates who want to tap into Taiwan’s growing gaming industry. Unique profession: Taiwanese women are reportedly getting paid handsomely to play online games as an “accompanying gamer” to video game players, reported…
· Bryan Ke
Massive Kite Pulls 3-Year-Old Girl High Into the Air During Kite Festival in Taiwan
A giant kite festival in Hsinchu, Taiwan ended up as a terrifying moment for a 3-year-old girl after she was lifted high into the air while horrified spectators screamed for her rescue. The video of the incident, which was shot at the fourth international kite festival, quickly…
· Bryan Ke
Malaysian Comedian Takes Aim at Jamie Oliver’s ‘Egg Fried Rice’
After his collaboration with BBC Food chef Hersha Patel, Uncle Roger, a character created by Malaysian comedian Nigel Ng, is now coming for Jamie Oliver’s egg fried rice. Uncle Roger reacts to a video by the 45-year-old British chef and restaurateur last February where he made…
· Bryan Ke
Family of Trans Asian Nurse Missing from Dallas Airport 1 Year Ago Still Hopeful
A 59-year-old transgender Filipino American has still not been found after she went missing at the Dallas Fort Worth International Airport in Texas while on a layover on the way to Mexico almost one year ago. What happened: Paula del Mundo, a nursing assistant at the James A.…
· Bryan Ke
BTS Makes History AGAIN After Winning Best Pop, 3 Other Awards at the VMAs
BTS debuted a live performance of their latest single “Dynamite” at the 2020 MTV’s Video Music Award and made history by snagging four awards they were nominated for. The performance was filmed via a green screen from their home country of South Korea and showed famous locations…
· Ryan General
Taiwan is Currently Choosing an EPIC New Passport Design
Taiwan is seeking a new passport design that will “convey the identity of Taiwanese” and the motif choices include images of bears, butterflies, and bubble tea. Taiwan is working on a new passport design and one of the possibilities is bubble tea on a bird’s head.
· Carl Samson
Brooklyn Nets’ Owner Joe Tsai Pledges $50 Million to Brooklyn’s Black Community
Joe Tsai, the co-founder of Alibaba and owner of the Brooklyn Nets, is donating $50 million for social justice initiatives. The amount, which follows a recent $10 million pledge to the NBA Foundation, will go to a “Social Justice Fund” over the next 10 years and will especially…
· Bryan Ke
Village Leader in the Philippines Accidentally Streams Affair With Treasurer on Zoom Call
A village chairman in Dasmariñas City, Cavite, Philippines has resigned after he accidentally live-streamed himself having sex with the village’s treasurer while on a Zoom call. Jesus Estil, the captain of Fatima Dos Village in Cavite, joined a Zoom conference along with the…
· Bryan Ke
China Mac Hits $10,000 Fundraising Goal to Help NYC Chinatown Businesses Affected by Pandemic
A GoFundMe campaign, organized by Chinese American rapper China Mac and actor William Lex Ham to help businesses affected by the COVID-19 pandemic in New York City’s Chinatown, has surpassed its $10,000 goal.
· Bryan Ke
92-Year-Old Man Who Hasn’t Cut His Hair for Almost 80 Years is Your No Haircut Inspiration
A 92-year-old man in the southern Mekong Delta region of Vietnam has grown his hair 5 meters (16 feet) over the past eight decades as part of his religious belief. Nguyen Van Chien has never trimmed, combed or washed his hair for almost 80 years, according to Reuters.
· Ryan General
Human Traffickers On the Run in Colorado After Police Raid Massage Parlor
Local authorities in Denver busted a multi-million dollar human trafficking ring operating in the area following a year-long investigation. The ring: Seven people were indicted for their alleged involvement in illegal massage parlors that trafficked women from China, the Denver…
Answer
BTS connects to HYBE, Weverse, memberships, merch, and tickets.
People & Works
Person · Screen
Anna Sawai
Her 'Shogun' win cracked a category that had never gone to an Asian actor in 76 years of the Emmys — a ceiling break that arrived only once the industry let an Asian-led epic play in its own language.
Culture surface · Beauty
Beauty retail
Beauty retail is a culture-first entry point into the listed company behind it.
Person · Music
Dimash Qudaibergen
A Kazakh singer with a freakish multi-octave range conquered China's living rooms overnight and became Central Asia's most improbable soft-power export — a diaspora-of-one proving fandom now flows East before West.
IP · Anime
Haikyu!! films
Haikyu!! is the rare franchise that peaked commercially after its manga ended — the 2024 film cleared $100M worldwide and back-catalog sales grew ~50% post-conclusion, evidence that a well-timed theatrical event can reactivate a completed IP rather than merely close it out.
Platform · Platforms
Kakao Entertainment
Kakao Entertainment connects to Kakao and the broader platforms story around it.
Culture surface · Platforms
Kling AI
Kling AI connects to Kuaishou and the broader platforms story around it.
Culture surface · Platforms
Kuaishou
Kuaishou connects to Kuaishou and the broader platforms story around it.
Culture surface · Platforms
Kwai
Kwai connects to Kuaishou and the broader platforms story around it.
Culture surface · Retail
Lifestyle retail
Lifestyle retail connects to Miniso and the broader retail story around it.
Results
Culture · brand
Uniqlo
Uniqlo connects to Fast Retailing, the company behind the stores, basics, and repeat buying habit.
Culture · routine / beauty brands
K-beauty
K-beauty connects to companies built around skincare routines, hero products, and travel retail.
Culture · platform
Weverse
Weverse connects to HYBE, the platform where memberships, merch, content, and fandom access keep moving after the song.
Company · Japan · TYO:7832
Bandai Namco Holdings
Bandai Namco sits behind toys, anime IP, games, and licensing that turn fandom into everyday consumer products.
Company · China · HKEX:1024
Kuaishou
Kuaishou is China's number-two short-video platform, where livestream selling turned everyday creators into a shopping channel and rewired how goods get sold.
Company · India · NSE:ZEEL
Zee Entertainment
Zee is one of India's largest media networks — the TV channels and ZEE5 streaming that carry Bollywood and regional-language entertainment to a billion viewers and the diaspora.
Company · Japan · TYO:9983
Fast Retailing
Fast Retailing matters because Uniqlo is an everyday consumer habit, not just a stock story.
Company · Korea · KOSDAQ:035900
JYP Entertainment
JYP is tied to groups that drive albums, tours, subscriptions, merch, and international fan activity.
Company · Korea · KOSDAQ:041510
SM Entertainment
SM is tied to idol groups, tours, fan clubs, and the long-running system behind some of K-pop's most recognizable acts.
Company · Korea · KOSDAQ:122870
YG Entertainment
YG connects global K-pop attention to touring, brand deals, fan demand, and artist-centered entertainment revenue.
Company · China · NYSE:BABA
Alibaba
Alibaba is China's commerce-and-entertainment backbone — Taobao and Tmall shopping habits fund Youku streaming and Alibaba Pictures, tying online spending to what China watches.
Alibaba · Platforms · NYSE:BABA
The Grammys created an award for Asian pop. BTS said no.
Alibaba is China's commerce-and-entertainment backbone — Taobao and Tmall shopping habits fund Youku streaming and Alibaba Pictures, tying online spending to what China watches.
Fast Retailing · Fashion · TYO:9983
Your Uniqlo basics keep you coming back.
This shows up when you go back to Uniqlo for another pack of basics instead of treating the brand like a one-time fashion buy.
NetEase · Streaming · HKEX:9999
Your playlist depends on deals you never see.
NetEase helps explain gaming, music streaming, and online entertainment habits in Chinese consumer culture.
CJ ENM · Entertainment · KOSDAQ:035760
Before the first song drops, H//PE Princess already has a global Warner deal.
A debut deal matters less than whether the group turns into repeat listening, touring, merch, and fandom across markets.
Explainer · Sanrio
Hello Kitty is not just something you buy anymore. Sanrio wants you to play inside the world.
Sanrio shows how character fandom becomes retail, licensing, collabs, parks, and global consumer demand.
Explainer · Amorepacific
K-beauty won the Amazon cart. The real prize is your second bottle.
The first sale matters less than the repeat routine. If a product sticks, the brand can keep winning on replenishment, retail placement, and cross-market demand.





