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‘Shang-Chi’ star Simu Liu is Asian-Canadian-owned luxury outerwear brand’s new global ambassador

Nobis brand ambassador

“Shang-Chi and the Legend of the Ten Rings” star Simu Liu is the new global brand ambassador for Canadian outerwear brand Nobis.

The same vision: On Oct. 13, Canadian luxury outerwear brand Nobis announced their global brand ambassadorship with Marvel’s Simu Liu in celebration of their 15th anniversary, according to a company press release.