Culture surface · Beauty
House brands
House brands connects to Nykaa and the broader beauty story around it.
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· Carl Samson
After admitting to decades of sexual abuses committed by its founder, Japanese entertainment label Johnny & Associates is splitting up into two companies, with one focused solely on identifying and compensating victims. Catch up: Following an investigation, Johnny & Associates…
· Ryan General
Nissan and Kia were notable for explicitly mentioning that they collect information related to users’ sexual activity in their privacy policies
· Ryan General
The reviews bore distinct hallmarks, including cartoon avatars, nonsensical names and broken English
· Carl Samson
Walmart and clothing manufacturer Centric Brands are reportedly investigating their Cambodian supply chains over claims that they illegally employ inmates through forced labor. The allegations: Inmates at Correctional Center 2, Cambodia’s largest women’s prison, are allegedly…
· Bryan Ke
A YouTube video warning against buying expensive luxury brands has gone viral. Cara Nicole, a YouTuber who makes videos about money, media and intentional living, shared her thoughts about how expensive luxury brands target the poor rather than the rich in a video essay uploaded…
· Carl Samson
Amid massive backlash within and beyond its academic community, Stanford University has backpedaled on a language initiative that deemed words such as “American” and “brave” to be “harmful.” Aimed exclusively at Stanford’s information technology (IT) community, the Elimination…
· Ryan General
The Illinois Department of Natural Resources has teamed up with organizations to launch a rebranding campaign to rename a group of invasive fish species collectively known as “Asian carp” to “copi.” Four carp species — bighead, silver, grass and black carp — were imported from…
· Khier Casino
Facebook CEO Mark Zuckerberg has announced that the company is changing its corporate name to Meta in a rebrand that focuses on virtual and augmented reality. “Metaverse”: The company’s stock ticker symbol will change from FB to MVRS on Dec. 1, but the Facebook app’s name — as…
· Carl Samson
Multiple luxury brands have dumped Chinese Canadian actor Kris Wu after claims of his sexual misconduct triggered public outrage and boycott threats. The allegations: Wu, 30, who shot to fame as a member of K-pop boy group EXO, is accused of coercing young women into sex by…
· Ryan General
A number of international brands have joined the call to end anti-Asian hate and expressed their solidarity with Asian Americans following a series of violent attacks against the community in the last couple of months. Some of these companies have taken to social media, posting…
· Carl Samson
A snack company in Berkeley, California saw a 54% surge in total revenues in the year leading up to its rebranding as “Asian American,” which comes with fresh marketing initiatives to highlight its reformed identity. Dang Foods, founded by brothers Vincent and Andrew…
· Editorial Staff
Less than two weeks into October, over half a dozen U.S. organizations have kowtowed to political pressure from China, acknowledging the purchasing power of the world’s largest population and second-largest economy. The controversy involving the NBA has effectively stung a…
· Jin Hyun
Wanting long, voluminous lashes has become a common desire among so many Asian American women. From spending hundreds on maintaining lash extensions to regularly perming and tinting lashes, it’s become an incredibly financially draining obsession — I can only imagine how much…
· Elliot Sang
Let’s face it: flexing your Uniqlo fits is getting harder and harder now that every Asian seems to be wearing the brand. But don’t worry; your friends at NextShark have you covered. The following nine brands address a wide amount of price ranges with different styles, from…
· Kimberly Nguyen
In the Fall/Winter 2016 fashion show of luxury fashion house Balenciaga, a familiar bag used in East and Southeast Asian countries was seen touted down the runway. This bag seemed as if it was ripped straight off of the shopping bags of Bangkok, Thailand, costing 100 baht…
· Eliza Romero
Editor’s Note: Eliza Romero is a Baltimore-based, Filipino-American fashion photographer and style blogger behind the website Aesthetic Distance, a blog critical of pop culture. The views expressed in this piece are solely her own. The very first time I remember feeling disgust…
· Ryan General
A significant number of soy sauce brands in Hong Kong were found to contain a type of carcinogenic substance believed to be extremely dangerous if consumed in large quantities, a consumer group revealed. In the latest report of the Hong Kong Consumer Council, 11 of the 40 soy…
· Ryan General
Asian smartphone companies are dominating the global smartphone market. Of the world’s top sales leaders, 11 out of the top 12 smartphone companies are based in Asia, with only Apple representing the only Western brand on the list. According to the data provided by market…
· Editorial Staff
Knowing how much Chinese consumers love designer goods, Western luxury brand sellers are aggressively targeting mainland students in the United States. Nearly a third of of wealthy parents in China send their children to the United States for primary school or college, according…
· Editorial Staff
If there’s one thing more ridiculous than Black Friday deals, it’s the people who live and breathe for those deals. People camp all day and night on Thanksgiving to hopefully get the chance to snag a heavily discounted item, but when they don’t get it, they take to Facebook with…
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Olivia Rodrigo connects to touring, Spotify, brands, and philanthropy.
Culture · routine / beauty brands
K-beauty connects to companies built around skincare routines, hero products, and travel retail.
Company · India · NSE:NYKAA
Nykaa turned Indian beauty shopping into a cultural destination — influencer-led, house-brand-heavy, and bridging online with glossy physical stores.
Company · Japan · TYO:4911
Shiseido is the standard-bearer of J-beauty — a 150-year-old house whose skincare rituals and prestige brands shape beauty across Asia and beyond.
Company · Korea · KRX:090430
Amorepacific links K-beauty fandom and everyday skincare buying to a listed Korean consumer company.
Amorepacific · Beauty · KRX:090430
The first sale matters less than the repeat routine.
Explainer · Amorepacific
The first sale matters less than the repeat routine. If a product sticks, the brand can keep winning on replenishment, retail placement, and cross-market demand.