SH
Shiseido
Beauty · TYO 4911
Shiseido is the standard-bearer of J-beauty — a 150-year-old house whose skincare rituals and prestige brands shape beauty across Asia and beyond.
Shiseido is J-beauty as a luxury franchise: prestige skincare travels on Asia's beauty-ritual culture, with brands from Clé de Peau to NARS spanning the price ladder.
▲ 0.4% todayJPY 3,274
Culture surfaces · 8
In the news
From vegetable scents to luxury brushes, 9 beauty and wellness launches to refresh your summer…South China Morning Post · Aug 4, 2026Shiseido Company, Limited 2026 Q2 - Results - Earnings Call Presentation (OTCMKTS:SSDOY) 2026-08-08Seeking Alpha · Aug 8, 2026Shiseido (TSE:4911) Stock Gains Face A Profit Turn That Still Looks Fragilewebull.com · Aug 7, 2026Shiseido’s profits surge 90% as turnaround plan takes shapeCosmetics Business · Aug 7, 2026Shiseido’s Operating Profit Surges 132% in First Half of 2026 as Restructuring Measures Take EffectOui Speak Fashion (OSF) · Aug 5, 2026Shiseido’s Profits Recover in First Half Amid TurnaroundThe Business of Fashion · Aug 5, 2026
How Shiseido makes money
Prestige skincare and cosmetics across owned brands, sold globally with a premium/luxury tilt.
Prestige skincare — SHISEIDO, Clé de Peau, Elixir — the profit core
Makeup & fragrance — NARS and licensed fragrance brands
Regional markets — Japan, China, Travel Retail, and the Americas
By the numbers