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· Michelle De Pacina
Hello Soju disproves plagiarism allegations from Hummy Soju
Hello Soju, a product developed by the entertainment agency The Hello Group (THG), has issued a statement in response to plagiarism allegations made by another soju brand, Hummy Soju. Hello Soju, which debuted at Coachella last month, came under fire after Hummy, a New…
· Editorial Staff
LA company accused of ripping off Korean American-owned soju brand
A Korean American-owned soju brand is calling out a Los Angeles-based company for allegedly ripping off their old packaging design. Hello Soju, which debuted on Friday at Coachella and claims to be “the world’s premier soju seltzer,” features what appears to be a bird on its…
· Bryan Ke
‘Y’all be drunk in South Korea’: TikToker has hilarious reaction to trying soju for the first time
Soju is now trending on Twitter after a hilarious video of a TikTok user drinking it for the first time went viral. Twitter users have been sharing their stories about the popular Korean distilled alcoholic beverage after seeing the viral video, which has amassed over 14.5…
· Ryan General
Jay Park is Starting His Own Soju Company
Korean American rapper/entrepreneur Jay Park recently announced that he is starting his own soju company. Park, founder and CEO of the independent hip hop record labels AOMG and H1ghr revealed his plans during an interview on the podcast “Broken GPS” on HIPHOPLE.
· Ryan General
Celebrity Jeweler Ben Baller Creates Diamond Soju Bottles For ‘Dongsaeng’ Jay Park
Celebrity jeweler Ben Baller has created four special custom Soju bottles for singer Jay Park, a friend he considers “a true dongsaeng (younger sibling).” In an Instagram post, the Korean-American “jeweler-to-the-stars” shared an image of one of the Soju bottles, along with a…
· Carl Samson
There is Now ‘Yakult-Flavored’ Soju
South Korean distiller Lotte Liquor is now selling yogurt soju. The drink, which comes under its Soonhari line, is the first non-fruit variant exclusively releasing overseas, according to Insight News. The first 120,000 bottles will be exported to supermarkets in Australia next…
· Ryan General
How to Drink Soju Like a True Korean
Soju, the so-called “Korean firewater”, is one of the world’s most popular spirits. In recent years, this South Korean export has become a global favorite, selling more than any other liquor brand in the world. However, despite its popularity, many are still not aware that one…
· Carl Samson
Taiwanese visitors wear badges in S. Korea to avoid anti-Chinese hostility
Taiwanese tourists visiting South Korea have begun wearing identification badges to avoid being mistaken for Chinese nationals amid escalating xenophobic incidents targeting Mandarin speakers. State of play: A Taiwan national sparked social media discussions earlier this month…
· Jack Daniel's
Jack Daniel’s Presents: Why Koreans eat jeon during Lunar New Year—and what it means
For chef and culinary content creator Kevin Lee, Lunar New Year has always been about food, family, and tradition. And at the center of it all? Jeon—crispy, golden-brown Korean pancakes that bring everyone together. Lee’s culinary journey started in an unexpected place—a…
· Michelle De Pacina
Interview: Jay Park, Ted Park, Parlay Pass share the personal journeys behind their collab track ‘Dance Like Jay Park Remix’
Back in 2020, Korean American artist Ted Park decided to visit rapper Parlay Pass in Atlanta after he felt his depression fully set over him in Jersey City during the initial wave of COVID-19. What was initially meant to be a two-week trip ended up becoming four months,…
· Michelle De Pacina
Kimchi is world’s most confusing dish, pho among most mispronounced: study
A recent study identified the world’s most confusing and mispronounced dishes. About the study: The study by Remitly, a U.S.-based financial services provider, compiled the names of a total of 2,719 dishes from 167 countries and analyzed search terms like “what is” and “how to…
· Michelle De Pacina
Jay Park launches his Korean liquor brand in the US
Korean American rapper and singer Jay Park recently launched his Korean liquor brand, Won Soju, in the U.S. Won Soju launch event: After its successful debut in South Korea last year, the premium soju brand has made its way to the U.S., most notably in California, where over 100…
· Ryan General
Korean food exports to display ‘K-Food’ logo to boost brand recognition
The Korean government aims to make it easier for consumers worldwide to identify and distinguish Korean products from their international counterparts
· Michelle De Pacina
Artket Goods’ Asian-inspired candles tap into nostalgic scents of childhood
Francesca Chan of Artket Goods found a unique way to honor various Asian cultures through candles, with scents that range in inspiration from classic snacks to traditional medicines. Chan, a 28-year-old full-time graphic designer in the medical field, launched her online…
· Iris Jung
Joji enters top 10 of Billboard Hot 100 chart for first time with viral ‘Glimpse of Us’
Japanese Australian singer Joji’s latest viral single “Glimpse of Us” recently became his first top 10 hit on the Billboard Hot 100. Co-written by the 29-year-old singer, whose real name is George Kusunoki Miller, “Glimpse of Us” is a stripped-down ballad that explores the…
· Jane Nam
MMA fighter ‘The Korean Zombie’ hints at retirement after UFC 273 championship match loss
UFC featherweight fighter Jung Chan-sung – better known as “The Korean Zombie” – hinted at his retirement after losing his championship match on Saturday. In a post-fight Octagon interview with Joe Rogan, Jung, 35, confessed that although he felt “the most confident” he ever has…
· Maina Chen
‘Squid Game’ creator, whose series was rejected for 10 years, once had to sell his laptop to make $675
“Squid Game” creator and director Hwang Dong-hyuk had to endure his own level of financial “hell” to get the series started. A long wait: With his show ranked as Netflix’s No. 1 most-watched show across the world and on track to becoming the best-performing series ever on the…
· Weee!
What Koreans Eat to Celebrate the Lunar New Year and the Ghost Stories Behind It
Editor’s Note: This post was made in partnership with the amazing people over at Weee! Seollal, the Korean New Year, welcomes the year with colorful customs, legends and the unbreakable need to eat rice cake soup.
· Ryan General
Simu Liu Responds to Backlash Over Deleted Tweets Condemning Mark Wahlberg
Simu Liu has sparked online criticism for deleting an older tweet in which he condemned Mark Wahlberg’s pardon request over a 1988 assault on two Vietnamese men. The deleted tweet: “Let me get this straight, Mark Wahlberg beat a helpless Vietnamese man with a stick until he…
· Carl Samson
His Asian Mom Wanted Him to Be a Doctor or Lawyer, He Built a Tiny Phone Instead
As software forges new frontiers in artificial intelligence, curbing the insatiable habit of mobile use has become a more challenging cause to save ourselves from hours of aimless, unhealthy scrolling. Such a state of digital addiction, all in the age of data deluge, has…