AC
Animal Crossing
Franchise · Gaming
A cozy island sim became a pandemic-era cultural phenomenon and one of Nintendo's biggest hits ever, showing how a slow, social, low-stakes game can outsell blockbusters when the world locks down.
By the numbers
In the news
Two new Splatoon Raiders-themed custom designs are now available in Animal Crossing: New Horizons!Nintendo · Jul 22, 2026Former Ultima Online lead says MMOs are "finally free of the fever dream of imitating World of Warcraft" thanks to Stardew Valley, Animal Crossing, and moreGamesRadar+ · Jul 22, 2026Select Mario, Zelda, & Animal Crossing Lego Sets To Be Retired Next WeekNintendo Life · Jul 22, 2026Summer games on Nintendo Switch 2 and Nintendo SwitchNintendo · Jul 17, 2026The Animal Crossing: New Horizons Experience Returns to SEA LIFE in Sydney and MelbourneNintendo · Jun 18, 2026New wave of Splatoon Crossing merch hitting Nintendo Store UK Nov. 23rd, 2026GoNintendo · Jul 24, 2026
The company behind Animal Crossing
NintendoTYO:7974 · Nintendo turns beloved game worlds into hardware, software, parks, merch, and repeat family spending.How attention becomes money
1 — Discover the surface
2 — Use the platform repeatedly
3 — Follow the community or creator loop
4 — Spend, subscribe, or transact
5 — Keep coming back
Label-mates · 11
MarioNintendo’s core mascotThe Legend of Zeldaadventure and discoveryPokémoncollect, battle, tradeSwitchhybrid family consoleKirbysoft platformer charmSplatoonink-shooter rivalryDonkey Kongclassic platforming iconMetroidsci-fi explorationPikmintiny-crew strategyStar Foxspace combat seriesFire Emblemtactical story battles
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