Japanese Sushi Chain to Serve Chocolate-Fed Fish for Valentine’s Day
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By Carl Samson
A popular revolving sushi chain in Japan will start serving a special kind of fish just in time for Valentine’s Day season.
Kura Sushi, headquartered in Osaka, will offer chocolate-fed buri (yellowtail), putting a curious twist to the ordinary buri available in most sushi restaurants.
The fish, aptly called the Choco Buri, are raised in a farm in Ehime Prefecture, Japan.
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According to IT Media, they are fed with chocolate developed in conjunction with the Ehime Research Institute of Agriculture, Forestry, and Fisheries.
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While the Choco Buri enjoys its chocolate feed, it also has important properties on the taste and appearance of the sushi.
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What prospective diners might appreciate is its more enticing reddish hue — which gets richer over time — resulting from antioxidant properties of the chocolate’s polyphenol content.
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Choco Buri will sell for 100 yen ($0.90) a piece from Feb. 1 to Feb. 14 in Japan, according to Livedoor News.
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Kura Sushi has over 300 locations across Japan. It also has locations in California, Texas, Georgia and Illinois.
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