Supreme recently dropped a video featuring popular skaters to commemorate the opening of its first outlet in South Korea.
About the video: Released on Monday, the 13-minute video, titled “Piggy,” features international skaters like Rowan Zorilla, Kader Sylla and Mark Gonzales, as well as local talents like Seungwook Jee and Sun Woo Moon.
“Piggy” is directed by William Strobeck, an American filmmaker who has directed other Supreme videos, including “Play Dead” and “Cherry.”
Continuing the trend: This is reportedly the third time Supreme has celebrated a store opening with an accompanying video. In 2021, the American clothing and skateboarding lifestyle brand dropped the videos “Stallion” and “Mind Goblin” for the openings of its Milan and Berlin stores, respectively.
About the Seoul branch: Supreme opened its new South Korea store on Saturday. The branch, designed by London-based design studio Brinkworth, is located in Seoul’s upscale Gangnam district.
Other stores: The Seoul outlet is Supreme’s largest flagship store in Asia and its 16th stand-alone store. Other Supreme branches can be found in the United States, the United Kingdom, Germany, France, Italy and Japan.