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· Celine Pun
Pepsi Japan releases new cola formulated to taste best when paired with karaage fried chicken
Pepsi Japan is releasing a special soda made specifically to pair perfectly with fried chicken. “Pepsi Zero Karaage Senyou Cola,” which translates to “Pepsi Zero Exclusively for Japanese-Style Fried Chicken,” is a zero-calorie, clear and colorless drink. Pepsi Japan reduced the…
· Jane Nam
Tiger Woods officially joins the billionaire athletes club alongside Michael Jordan and LeBron James
Tiger Woods has joined an exclusive club after becoming one of just three athletes to have a net worth of over $1 billion. Forbes announced on Friday that the 46-year-old golfer had amassed an estimate of $1.7 billion over a 26-year professional career, spanning back to 1996.…
· Jane Nam
China will ‘definitely not hesitate to start a war’ over Taiwan split, Beijing warns US
In a meeting between China and the U.S. on Friday, Chinese Defense Minister General Wei Fenghe warned that the country would go to war with Taiwan if the island declared independence. The two world superpowers met in Singapore for the IISS Shangri-La Dialogue defense summit…
· Grace Kim
Simu Liu details aggressive encounter with professional autograph seekers
Simu Liu spoke out on social media about a disturbing encounter with autograph seekers after a signing event for his newly released memoir. The actor said he will report the incident to the police. “If you come to my events and harass me or make me or my fans uncomfortable,…
· Carl Samson
TikTok executive under company investigation after he said he ‘didn’t believe’ in maternity leave
Joshua Ma, chief of TikTok’s European e-commerce arm for ByteDance — the platform’s parent company — was forced to “step back” from his role after telling employees that he did not believe in offering maternity leave. The London-based employees are involved in TikTok Shop, a…
· Carl Samson
‘Happy water’, a cocktail of 6 psychoactive substances, is on the rise in Southeast Asia
A mix of up to six psychoactive substances dissolved in liquid to make a beverage called “happy water” has gained popularity in Southeast Asia in recent months. The beverage reportedly induces a state of euphoria without exhaustion, leaving users feeling “dreamy, active and…
· Jane Nam
Rep. Ted Lieu recites ‘what Jesus said about homosexuality’ in viral House Floor speech
Rep. Ted Lieu (D, CA-33) made headlines on Wednesday for standing in silence after claiming he would share what Jesus had to say about homosexuality. In a short speech on the House Floor, Lieu criticized the GOP for bills that Democrats have condemned as targeting LGBTQ+…
· William Yuk
Netflix releases first teaser trailer for upcoming anime series based on ‘Cyberpunk: 2077’
The upcoming Netflix anime series, based on the highly polarizing 2020 action RPG “Cyberpunk: 2077,” follows a street kid who becomes a mercenary to survive in the cybernetics-obsessed Night City. The video game, while critically acclaimed, was pulled from shelves shortly after…
· Bryan Ke
Chinese Canadian activist criticizes release of his attacker with no jail time: ‘This isn’t justice’
Louis Huang, a China and Hong Kong pro-democracy activist from Richmond, British Columbia, has slammed the court for giving his two attackers, Mu Bai and Yin Shiliang, “lenient” sentences. Huang was attacked outside the house of Bingchen Gao, an independent Chinese journalist,…
· Grace Kim
‘Black Adam’ trailer: Dwayne Johnson stars in a DC role he ‘was born to play’
DC has released the new trailer for “Black Adam,” starring Dwayne Johnson as the anti-hero. The upcoming film also introduces members of the Justice Society: Pierce Brosnan as Doctor Fate, Aldis Hodge as Hawkman, Noah Centineo as Atom Smasher and Quintessa Swindell as Cyclone.…
· William Yuk
New ‘One Piece Film: Red’ trailer focuses on Shanks’ daughter Uta
The latest trailer for the upcoming film, “One Piece Film: Red”, focuses on Uta, the daughter of Luffy’s childhood hero, Shanks. The trailer depicts multiple interactions between Uta and Luffy set in the past and present. Uta will be voiced by Kaori Nazuka of “Fairy Tail” fame,…
· Daniel Anderson
J-Hope to become first Korean headliner for major US music festival main stage at Lollapalooza
BTS member J-Hope is set to make history as the first South Korean artist to headline the main stage of a major U.S. music festival at this year’s Lollapalooza. Lollapalooza Festival will take place in Chicago’s Grant Park from July 28-31, with J-Hope as a closing performer on…
· Grace Kim
‘Don’t Make Me Go’ trailer: John Cho stars in film about a dying father’s last trip with daughter
Amazon released a new trailer for their upcoming film “Don’t Make Me Go,” starring John Cho and Mia Isaac as the lead father-daughter duo, Max and Wally. The bittersweet dramedy follows Max, who discovers he has a terminal illness and decides to make the most out of his…
· Ryan General
Henry Sangtai Kim, who helped establish Maryland’s first Koreatown, dies at 75
Maryland’s Asian American community has lost a public servant and advocate with the death of Henry Sangtai Kim. Kim, who dedicated his life to serving Asian American communities in the mid-Atlantic region, died of a lung condition at Howard County General Hospital on May 28. Kim…
· Bryan Ke
Japanese ‘old heartthrobs’ dance on TikTok to raise awareness of their town’s declining population
A group of four Japanese men in their 50s and 60s, known on TikTok as “Ojiqun” (old heartthrobs), went viral on social media for their “adorable” way of promoting their rural town of Wake, in western Japan’s Okayama Prefecture. “We wanted to come up with something that would…
· Iris Jung
50 years later, woman from iconic ‘Napalm Girl’ photo shares message about Ukraine, school shootings
For the 50th anniversary of Vietnam’s “Napalm Girl” photo, Kim Phuc Phan Thi, who was only 9 when it was taken, offered a message of hope and positivity. When it was first published in 1972, the photo gained widespread attention and won a Pulitzer Prize, becoming one of the most…
· Bryan Ke
‘Still in the middle of my youth’: Japanese man, 83, becomes oldest person to sail solo across Pacific
Kenichi Horie, an 83-year-old Japanese man, has become the oldest person to complete a solo, nonstop transpacific voyage from San Francisco to Japan on Saturday. He sailed on his 19-foot-long sailboat Suntory Mermaid III for 69 days after leaving a yacht harbor in San Francisco…
· Jane Nam
Miami reporter defends restaurant sanitation investigative segment against accusation it targets Asian businesses
Miami-based news station WPLG defended its restaurant sanitation investigative segment against accusations of racism. One of the news anchors called the claims of “Dirty Dining” targeting Asian restaurants “outrageous,” noting that the show was based on the state’s inspection…
· Carl Samson
SF police travel to Taiwan to arrest man accused of stealing $3 million in home invasion, kidnapping
San Francisco police returned from Taiwan on Friday along with a man accused of breaking into a Bernal Heights home on March 16 and stealing around $3 million. Doorbell camera footage of the incident shows a heavily disguised man entering the home of a lone woman. The intruder…
· Ryan General
Filipino health worker made NYC train passenger who spat on her ‘see stars’: PH consul general
Philippine Consul General in New York Elmer Cato claimed in a tweet on Saturday that a Filipino health worker was spat on and insulted by a fellow passenger inside an N Broadway Express train in New York City. “A woman picked on the wrong Asian on the N train this morning,” Cato…
Answer
BTS connects to HYBE, Weverse, memberships, merch, and tickets.
People & Works
Open
Person · Screen
Anna Sawai
Her 'Shogun' win cracked a category that had never gone to an Asian actor in 76 years of the Emmys — a ceiling break that arrived only once the industry let an Asian-led epic play in its own language.
Culture surface · Beauty
Beauty retail
Beauty retail is a culture-first entry point into the listed company behind it.
Person · Music
Dimash Qudaibergen
A Kazakh singer with a freakish multi-octave range conquered China's living rooms overnight and became Central Asia's most improbable soft-power export — a diaspora-of-one proving fandom now flows East before West.
IP · Anime
Haikyu!! films
Haikyu!! is the rare franchise that peaked commercially after its manga ended — the 2024 film cleared $100M worldwide and back-catalog sales grew ~50% post-conclusion, evidence that a well-timed theatrical event can reactivate a completed IP rather than merely close it out.
Platform · Platforms
Kakao Entertainment
Kakao Entertainment connects to Kakao and the broader platforms story around it.
Culture surface · Platforms
Kling AI
Kling AI connects to Kuaishou and the broader platforms story around it.
Culture surface · Platforms
Kuaishou
Kuaishou connects to Kuaishou and the broader platforms story around it.
Culture surface · Platforms
Kwai
Kwai connects to Kuaishou and the broader platforms story around it.
Culture surface · Retail
Lifestyle retail
Lifestyle retail connects to Miniso and the broader retail story around it.
Results
Culture · brand
Uniqlo
Uniqlo connects to Fast Retailing, the company behind the stores, basics, and repeat buying habit.
Culture · routine / beauty brands
K-beauty
K-beauty connects to companies built around skincare routines, hero products, and travel retail.
Culture · platform
Weverse
Weverse connects to HYBE, the platform where memberships, merch, content, and fandom access keep moving after the song.
Company · Japan · TYO:7832
Bandai Namco Holdings
Bandai Namco sits behind toys, anime IP, games, and licensing that turn fandom into everyday consumer products.
Company · China · HKEX:1024
Kuaishou
Kuaishou is China's number-two short-video platform, where livestream selling turned everyday creators into a shopping channel and rewired how goods get sold.
Company · India · NSE:ZEEL
Zee Entertainment
Zee is one of India's largest media networks — the TV channels and ZEE5 streaming that carry Bollywood and regional-language entertainment to a billion viewers and the diaspora.
Company · Japan · TYO:9983
Fast Retailing
Fast Retailing matters because Uniqlo is an everyday consumer habit, not just a stock story.
Company · Korea · KOSDAQ:035900
JYP Entertainment
JYP is tied to groups that drive albums, tours, subscriptions, merch, and international fan activity.
Company · Korea · KOSDAQ:041510
SM Entertainment
SM is tied to idol groups, tours, fan clubs, and the long-running system behind some of K-pop's most recognizable acts.
Company · Korea · KOSDAQ:122870
YG Entertainment
YG connects global K-pop attention to touring, brand deals, fan demand, and artist-centered entertainment revenue.
Company · China · NYSE:BABA
Alibaba
Alibaba is China's commerce-and-entertainment backbone — Taobao and Tmall shopping habits fund Youku streaming and Alibaba Pictures, tying online spending to what China watches.
Alibaba · Platforms · NYSE:BABA
The Grammys created an award for Asian pop. BTS said no.
Alibaba is China's commerce-and-entertainment backbone — Taobao and Tmall shopping habits fund Youku streaming and Alibaba Pictures, tying online spending to what China watches.
Fast Retailing · Fashion · TYO:9983
Your Uniqlo basics keep you coming back.
This shows up when you go back to Uniqlo for another pack of basics instead of treating the brand like a one-time fashion buy.
NetEase · Streaming · HKEX:9999
Your playlist depends on deals you never see.
NetEase helps explain gaming, music streaming, and online entertainment habits in Chinese consumer culture.
CJ ENM · Entertainment · KOSDAQ:035760
Before the first song drops, H//PE Princess already has a global Warner deal.
A debut deal matters less than whether the group turns into repeat listening, touring, merch, and fandom across markets.
Explainer · Sanrio
Hello Kitty is not just something you buy anymore. Sanrio wants you to play inside the world.
Sanrio shows how character fandom becomes retail, licensing, collabs, parks, and global consumer demand.
Explainer · Amorepacific
K-beauty won the Amazon cart. The real prize is your second bottle.
The first sale matters less than the repeat routine. If a product sticks, the brand can keep winning on replenishment, retail placement, and cross-market demand.