Proponents of the said “protest” declared that they are against the league’s blatant market-oriented approach. They lamented that while viewers in China are being targeted, fans at home are being forced to adjust to the irregular start times.
Ligue 1 is among the most popular foreign football leagues in China, with England’s Premier League and Spain’s La Liga leading the pack.
Last year, the league signed a live broadcast deal with Suning Sports in a bid to move up in popularity among Chinese fans. The league even played a preseason match in Shenzhen as a promotion.
Lyon fans are reportedly hoping that the presence of more giant Tibetan flags showing up during future matches would make live broadcasts to China more difficult.