LA
Like a Dragon / Yakuza
IP · Gaming
Sega rebranded Yakuza as 'Like a Dragon' for the West and swapped brawling for turn-based RPG combat — a gamble that broadened the audience and, paired with simultaneous global launches, pushed a once Japan-centric crime saga toward 30 million lifetime units.
By the numbers
In the news
Stranger Than Heaven Second-Take Preview: Stranger Than Heaven’s Combat Seems Harder Than Hell, and that’s a Good ThingIGN · Jun 21, 2026Gokusen to My Home Hero: 7 Japanese dramas based on YakuzaWION · Jun 28, 2026▶️ The Samurai and the Prisoner - TrailerIMDb · Jun 26, 2026Stranger Than Heaven Hands-on Preview – Intuitive, deeply challenging combatcheckpointgaming.net · Jun 25, 2026Stranger Than Heaven will explore Tupac's "potential future" if "he was still alive now", according to RGG studio headRock Paper Shotgun · Jun 12, 2026I Played Stranger Than Heaven, and Its Big Brawls Aren't Anything Like Yakuza'sPCMag · Jun 11, 2026
The company behind Like a Dragon / Yakuza
Sega Sammy HoldingsTYO:6460 · Sega Sammy stewards Sonic, Persona, and Like a Dragon — nostalgic franchises now spanning games, films, and anime for a global fanbase.How attention becomes money
1 — Discover the surface
2 — Use the platform repeatedly
3 — Follow the community or creator loop
4 — Spend, subscribe, or transact
5 — Keep coming back
Label-mates · 8
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