Swedish model Agnes Hedengård, 19, recently filmed a short video of herself in a bra and underwear in order to expose the body type that she says the fashion industry calls “too big.”
Hedengård, clearly not too big in her video, has been modeling since she was 15 years old and took third place last year on “Sweden’s Next Top Model,” Sweden’s version of modeling competition TV show “America’s Next Top Model.”
From Arvika, in south-east Sweden, Hedengård stands at 5’11’’ (180cm) with a normal body mass index of 17.5. She said she has struggled to get work because her measurements don’t fit the mold of the industry standard. Modeling agencies allegedly told her, “Your butt is too big and your hips are too wide.”
The Swedish model says that she has been training for the last year, going for 50-60 minute runs, working out at the gym three times a week and staying on a regimented diet, all to make it in the fashion industry. She said:
“I gave [the modelling world] a shot for a year – I barely ate and counting calories was a daily chore. I have anorectic thoughts, but I fight them constantly.”
“It’s hard, but if you put all the energy you normally would waste on these eating disorder-thoughts towards instead loving yourself, the bad comments are like water off a duck’s back.”
Through her video, Hedengård said she wants to exemplify that girls with her body type are not too big, and that it is not the girls who should change, but rather the industry standard.
Hedengård no longer works as a full-time model and now works as a sales assistant at a retail store in Stockholm.