Japanese Billionaire Yusaku Maezawa will give away 100 million yen ($924,000) to 100 random people with no strings attached in a tweet Sunday.
The tweet is in a style reminiscent of a Japanese new year greeting card
. The image itself is reminiscent of the movie “E.T” with a rocket silhouette instead of a bike. Maezawa will message the winners personally following the end of the contest today.
It beat out last year’s winner at 3.58 million retweets, done by college student Carter Wilkinson.
It also beat the previous record 3.3 million retweets set by Ellen DeGeneres with a celebrity selfie at the 2014 Oscars.