View this post on Instagram
We’re continuing to do everything we can to support the fight against COVID-19. ⠀ ⠀ But we need your help!⠀ As we connected more with the healthcare community, we uncovered the current challenges they’re experiencing– the shortage of protective equipment. ⠀ ⠀ Over the last 24 hours, we tapped into our networks and found a short supply of protective equipment.⠀ ⠀ Today, we have committed to the initial purchase of 30,000 medical masks that will be donated to Canadian and US organizations most in need – regardless of any purchase. 😷😷😷+⠀ ⠀ We’re also contributing the profits from our Choose What you Pay initiative to support the additional purchase of medical masks for those most in need.⠀ ⠀ 3 prices for Vessis you can choose from: ⠀ 40% Off ($80 + 0 masks donated)⠀ Use code: Thankyou⠀ ⠀ 30% Off ($95 + 80 masks donated)⠀ Use code: Superheroes⠀ ⠀ Full Price ($135 + 110 masks donated)⠀ No code needed, because you’re amazing!!⠀ ⠀ Thank you so much for your support. Let’s continue to fight for those fighting for our health and safety, everyday. If you know of any companies that are or can participate in a similar cause please tag them below so we can collaborate! — ⠀ #vessifootwear #vessi #giveback #community #togetherness #bettertogether #frontline #frontlines #essentialservices #support #donation #masks #ppe #covid19 #corona #coronavirus #healthcare #canadian #canadadaylongweekend #companiescaringforhealthcare
The everyday sneaker company champions the notion of supportive footwear that can be worn in every facet of life — through any weather, while being 100% vegan, 100% waterproof, eco-friendly and ethically sourced.
Titled the Choose What You Pay initiative, Vessi’s community came together to purchase and donate over 300,000 surgical masks to healthcare organizations throughout the U.S. and Canada in just three days.
View this post on Instagram
300,000+ surgical masks raised so far! ⠀ ⠀ Our initiative is still running strong. It’s in the toughest times that bring communities closest together.⠀ ⠀ Thank you all so much for your continued support as we join together and steer toward a brighter future.⠀ ⠀ Visit our #linkinbio to learn more about how you can snag a deal and give back to our healthcare community in Canada and the US! #strengthinnumbers.⠀
With early success, the Vancouver-based footwear company decided to extend its initiative, where all current online stock is available for discounted rates or for full price in accordance with how many more masks will be supplied.
Vessi stated three different price points:
40% Off ($80 + 0 masks donated) → Use code “ThankYou”
30% Off ($95 + 80 masks donated) → Use code “Superheroes”
Full Price ($135 + 110 masks donated) → No Code Needed
Tony Yu, one of the three founders, revealed to NextShark that the initiative started a few days after they donated 2000 pairs of shoes to Canada’s healthcare worker community. However, they were soon overflowing with applicants than we could give free shoes to. To augment that, the Vessi team reached out to their community to ask how they could contribute in other ways.
PPE and discounts were the resounding answers.
“We merged the two community suggestions together while delicately balancing the needs of our own employees,” Yu said. “This Choose What You Pay initiative gave our customers a chance to get Vessis at a great price while also helping our front line medical staff workers with PPE donations.”
View this post on Instagram
These past few weeks have been so enlightening while we’ve connected with our healthcare communities. We’ve learned so much about all the moving parts and the importance of the essential-services fighting COVID-19. Thank you for sharing your stories with us and binding our communities together!⠀ ⠀ Our mission to help during this pandemic is far from finished. We are bursting with ideas to keep us all connected, supported and uplifted during this hard time. Stay tuned and follow along for all of our next steps.⠀ ⠀ For the time being, our Choose What you Pay sale in support of fundraising PPE for Canadian and US healthcare workers is still on for a limited time! ⠀ ⠀ To the healthcare workers, thank you for including us on your journey! We’re all in this together.⠀ ⠀ Have any questions or suggestions on how we can stay involved? Leave us a comment below to connect!⠀ ⠀ Vessi⠀ ⠀ 📸⠀ 1. @ohlacherie⠀ 2. @awesomemom2000tv⠀ 3. @hwebber01⠀ 4. @brooke.vdb⠀ 5. Sarah and the Maple Ridge Urgent & Primary Care Team⠀
Yu “always had an itch for starting non-conventional creative businesses.” So by overseeing the marketing, business strategy and development at Vessi, it became his outlet for all new ideas and endeavors.
Yu also explained that the team behind the sneaker company is full of “just regular people dealing with the same situation as everyone else.”
The team’s own personal values and dedication to the community’s voice were made for putting issues that matter to the forefront and highlighting the shortage of PPEs and the devotion of healthcare workers in this crisis.
The initiative is slated to continue running throughout this week, with the goal to raise more funds for PPE donations and “support the community in a bigger way.”
While there are constant restocks, the sneakers applicable for the current initiative will be what is online only. Although, a restock is slated to come in before the end of the week.
Feature Image via @vessifootwear