Uniqlo’s new Military Jacket has been drawing much attention among netizens who think it looks like something a leader of a dictatorship would wear.
What made the jacket even more like a dictator’s uniform of choice is that the model wearing the jacket also wore a matching pair of pants. According to Soranews24, the pant and jacket are offered in khaki, black, and navy.
Based on the online reactions, netizens are debating whether the jacket is channeling either the Chinese or North Korean political tradition.
“A lot of people are saying it has a strong ‘People’s Communist Republic of China’ vibe, but it reminds me more of Kim Jong Il. I thought it must be a joke, but it turns out they’re really selling this,” a netizen wrote.
“They could probably boost sales by marketing it as a Kim Jong Il cosplay set,” another comment read.
“Totally Mao Zedong,” said one.
“I’d totally look like a North Korean dictator wearing this,” commented another.
“It really needs a cap with a red star to complete the ensemble,” chimed one commenter.
Those who didn’t connect the jacket to communist regimes simply criticized it for its overall design: “It looks like a prison inmate’s uniform,” wrote one user.
“How many pockets do you need?” asked another.
“No way anyone is going to use all of them,” one commented.
“That looks so dorky,” said another netizen.
The jacket is reasonably priced at 6,990 yen (US$63) while the pants cost 3,990 yen ($36) per pair, bringing the total cost for the entire totalitarian-themed outfit to 10,980 yen ($99).
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