This hilarious Japanese Halloween trend celebrates the mundane

November 1, 2022

Shifting away from elaborate costumes and make-up, the Japanese Jimi (mundane) Halloween subculture encourages participants to dress as ordinary people in mundane situations.

The annual tradition was started on Japanese meme site Daily Portal Z in 2014 by adults who “kind of wanted to participate in the festivities of Halloween, but were too embarrassed to go all out in witch or zombie costumes,” according to Spoon & Tamago. The concept grew in popularity as people began posing and posting photos of themselves dressing up as ordinary people doing everyday activities.

Since then, social media platforms have been gifted with hilarious photos of the mundane every year. The posts can be accessed through the hashtag #地味ハロウィン.

Here are some of NextShark’s favorites from this year:

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Featured Image via @dailyportalz, @mochi0219

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