NextSharkNextShark.com
Latest Newsletter🍵 New alcohol/cancer study in AsiansRead

Article

Entertainment
Japan

This hilarious Japanese Halloween trend celebrates the mundane

Iris Jung

Iris Jung

November 1, 2022

Japanese Mundane Costumes

  • A popular Japanese Halloween subculture encourages participants to dress as ordinary people in mundane situations.

  • The annual tradition was started on Daily Portal Z in 2014 by adults who “kind of wanted to participate in the festivities of Halloween, but were too embarrassed.”

  • The concept grew in popularity as people began posing and posting photos of themselves dressing up as people doing everyday activities.

Asian America Daily - in under 5 minutes

Get our collection of Asian America's most essential stories, to your inbox daily, for free!

Unsure? Check out our Newsletter Archive

Shifting away from elaborate costumes and make-up, the Japanese Jimi (mundane) Halloween subculture encourages participants to dress as ordinary people in mundane situations. 

The annual tradition was started on Japanese meme site Daily Portal Z in 2014 by adults who “kind of wanted to participate in the festivities of Halloween, but were too embarrassed to go all out in witch or zombie costumes,” according to Spoon & Tamago. The concept grew in popularity as people began posing and posting photos of themselves dressing up as ordinary people doing everyday activities. 

Since then, social media platforms have been gifted with hilarious photos of the mundane every year. The posts can be accessed through the hashtag #地味ハロウィン. 

Here are some of NextShark’s favorites from this year:

 

Featured Image via @dailyportalz, @mochi0219

Support our Journalism with a Contribution

Many people might not know this, but despite our large and loyal following which we are immensely grateful for, NextShark is still a small bootstrapped startup that runs on no outside funding or loans.

Everything you see today is built on the backs of warriors who have sacrificed opportunities to help give Asians all over the world a bigger voice.

However, we still face many trials and tribulations in our industry, from figuring out the most sustainable business model for independent media companies to facing the current COVID-19 pandemic decimating advertising revenues across the board.

We hope you consider making a contribution so we can continue to provide you with quality content that informs, educates and inspires the Asian community. Even a $1 contribution goes a long way.  Thank you for everyone's support. We love you all and can't appreciate you guys enough.

Support NextShark

Mastercard, Visa, Amex, Discover, Paypal