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blake lively

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Blake Lively Gave the Best Response Possible After Her Startup’s Failure

Blake Lively is shutting down her startup venture, Preserve, which she launched in July of 2014. The e-commerce lifestyle website offered a number of things from clothing to artisanal products but had difficulty establishing itself and was forced to use Lively’s celebrity image to maintain relevance.

In an interview with Vogue on Wednesday, the 28-year-old Lively expressed her feelings about her venture and the reason she is pulling the plug on it: