Hotly anticipated Supreme x Tiffany & Co. collab aimed at younger customers sells out immediately

Hotly anticipated Supreme x Tiffany & Co. collab aimed at younger customers sells out immediately
Bryan Ke
November 12, 2021
After teasing hypebeasts over the weekend, Supreme and Tiffany & Co. are dropping their new collaboration on Thursday.
What’s dropping: The Supreme x Tiffany & Co. collaboration will include a silver and pearl necklace with a pendant that has “Please Return to Supreme New York 925” engraved on it, a bracelet, heart-shaped earrings, a standard key ring and another key ring that is also a small knife, according to GQ.
  • In an Instagram post on Monday, Supreme said the collection features Tiffany’s celebrated sterling silver, while the oval tag necklace features freshwater cultured pearls.
  • The collaboration, first teased by the two companies over the weekend on social media, is part of a new Fall 2021 collection, which also includes a T-shirt with the Supreme logo but in Tiffany’s signature 1837 blue color.
  • While the new Supreme x Tiffany & Co. bling dropped on Nov. 11, New York Post reported the new collection won’t arrive in Japan until Nov. 13. It was first available on Supreme’s store and website on Thursday but was sold out in seconds.
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Pricing: The collection’s price starts at $54 for the T-shirt, $300 for the oval tag keyring, heart tag stud earrings and oval tag pearl necklace, $450 for both the heart tag pendant and star bracelet, and $525 for the heart knife keyring, according to Market Watch.
  • The collection is being released on the heels of Tiffany’s recent collaboration with artists Jay-Z and Beyoncé, model Hailey Bieber and Washington Wizards’ player Kyle Kuzma as part of a campaign to attract younger customers.
Featured Image via @supremenewyork
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