In his recent Reddit “Ask Me Anything” this week, Apple Inc. co-founder Steve Wozniak shared his thoughts on the company he helped grow and what he thinks of the more recent products like the Apple Watch. Unfortunately, not everything he had to say was positive.
Wozniak revealed in his Reddit AMA:
“I worry a little bit about – I mean I love my Apple Watch, but – it’s taken us into a jewelry market where you’re going to buy a watch between $500 or $1100 based on how important you think you are as a person. The only difference is the band in all those watches. Twenty watches from $500 to $1100. The band’s the only difference? Well this isn’t the company that Apple was originally, or the company that really changed the world a lot. So it might be moving, but you’ve got to follow, you know. You’ve got to follow the paths of where the markets are.”
When asked what he thinks of Apple’s current CEO, Tim Cook, Wozniak said:
“Tim Cook is acknowledging the employees of Apple and the customers of Apple as real people. He is continuing a strong tradition that Steve Jobs was known for of making good products that help people do things they want to do in their life, and not taking the company into roads of, “Oh, we’ll make all our money like by knowing you and advertising to you.” We’ll make good products. And you know, I started out as a hardware product guy, so I’m glad to see that.
“So, I love the software, and I love the hardware, and nothing’s letting me down. So I approve very strongly of Tim Cook and the new Apple. I dearly miss Steve Jobs too, but, that’s all.”
However, he’s still loyal to the iconic company that he and Steve Jobs gifted to the world.
“Well, obviously Apple is the most important thing ever in my life, and it would be no matter what I might go off and try to do outside and say. No I would only say one thing, I am Apple.”