Sephora Stirs Controversy With a Creepy Name For Their New Lipstick

Kat Von D is famously known for being the star of the reality show “L.A. Ink,” which ran for four seasons between 2007 and 2011. In 2008, she took her artistic talent with colors and channeled it into a successful cosmetics line with Sephora. Though her makeup collection has been huge for years now, could the controversial naming on one of her products pose a threat to her business?


Since the release of her red-tinted lipstick called “underage red,” many makeup fanatics have spoken out against the product, believing that it advocates the sexual promiscuity of minors. One Twitter follower coined the product as “a lipstick for creeps.”

As a response made to another former controversial lipstick name “Celebutard,” Kat Von D wrote on her Twitter, “At the end of the day, it’s just a f—— lipstick.” The status was reportedly deleted soon after being posted, according to People.

MAC Cosmetics also has a lip gloss shade called “underaged,” sporting a modest, light pink shade.

So do these names from both MAC and Kat Von D’s lines promote a more humble shade of red or the sexualization of minors? What do you think?

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