You get the idea: K-pop fans put their money where their mouth is — or at least, where millions of eyes are.
But you just have to wonder — how much do these ads cost? They can’t be cheap, right?
Turns out they are definitely not cheap! Although the cost can vary, like during the time of year and length of ad run, you can expect to pay tens of thousands of dollars for just a few minutes of exposure out of every hour. According to Allkpop, the Kang Daniel ad set fans back anywhere from $21,000 to $35,000.
“Fans wanted to deliver encouragement as the birthday gift. About 300 fans came together for it,” said one organizer. “The value changes a lot, but for one day, it’s around 3000 – 5000 USD per day.”
Talk about dedication to your bias! K-pop fans really are committed!
Heather Johnson Yu Born at a very young age; self-made thousandaire. Recommended by 4 out of 5 people that recommend things. Covered in cat hair. Probably the best sleeper in the world. Still haven't completed the civil war quest in Skyrim but I'm kind of okay with that. Too rad to be sad.
SHARE THIS ARTICLE:
RELATED STORIES FROM NEXTSHARK
Support NextShark's Journalism
Many people might not know this, but NextShark is a small media startup that runs on no outside funding or loans, and with no paywalls or subscription fees, we rely on help from our community and readers like you.
Everything you see today is built by Asians, for Asians to help amplify our voices globally and support each other. However, we still face many difficulties in our industry because of our commitment to accessible and informational Asian news coverage.
We hope you consider making a contribution to NextShark so we can continue to provide you quality journalism that informs, educates, and inspires the Asian community. Even a $1 contribution goes a long way. Thank you for supporting NextShark and our community.