An ad for a Chinese washing detergent that some are calling racist recently aired on televisions and movie theaters all over China.
In the ad for Qiaobi-brand laundry detergent, an Asian woman is doing her laundry when a young black man appears by the doorway. She beckons the man, who has paint splattered on his T-shirt and face.
The black actor seductively walks over to the woman and the two seemingly have an intimate moment.
However, just as they are about to lock lips, she pops a laundry detergent capsule in his mouth and shoves him into her washing machine.
When the wash is done, a light-skinned Asian man in the same outfit appears in place of the former actor.
This is a REAL commercial that just aired all over China. Thoughts?
Posted by Nextshark on Thursday, May 26, 2016
His clothes are spotless and his face is free of paint marks. The woman looks admiringly at her new man before he winks at the camera and shows off the detergent.
The commercial was widely circulated on the popular messaging app WeChat, on television, and at Wanda Cinemas this month.
It may be or may not be shocking given that Asian culture is typically known to favor fair skin over dark. Recently, a Thai skin care line promoting its lightening cream received backlash for its racist ad.