“The U.K. plus size community exclude Asian women. It’s largely due to the fact that Asian women are always stereotyped as petite but plus Asian women exist, and we deserve to be represented,” Elman said on her Instagram.
Elman who is half-Chinese, noted that images of Asian women are non-existent on plus-size brand websites, campaigns, or even sponsored posts. Asian women who have been confined to an image of being petite, are often excluded from the conversation.
She teamed up with photographerLinda Blacker and created a truly inclusive photo shoot featuring plus-size Asian women of all sizes and skin tones.
“PLUS SIZE ASIANS EXIST,” Elman declared in her caption. “Despite the absence in the media, asian is actually the largest ethnic minority in the U.K. Asians deserve to be represented. Asians deserve to be seen. And all Asians aren’t the stereotype of being small and petite.”
She reminds us that being Asian is not a monolith, and is not simply one culture, image, or size.
Elman and Blacker featured an amazing group of women:
Elman expressed her excitement about how successful the photo shoot has been.
“I thought this was the perfect way to show the fashion industry what they are missing and demonstrate that Asian women are just as beautiful and fashionable as any other race and we deserve to be included,” Elman told HuffPost.
Many people might not know this, but despite our large and loyal following which we are immensely grateful for, NextShark is still a small bootstrapped startup that runs on no outside funding or loans.
Everything you see today is built on the backs of warriors who have sacrificed opportunities to help give Asians all over the world a bigger voice.
However, we still face many trials and tribulations in our industry, from figuring out the most sustainable business model for independent media companies to facing the current COVID-19 pandemic decimating advertising revenues across the board.
We hope you consider making a contribution so we can continue to provide you with quality content that informs, educates and inspires the Asian community.
Even a $1 contribution goes a long way. Thank you for everyone’s support. We love you all and can’t appreciate you guys enough.