New Study: Attractive Males Have it Way Easier When Raising Startup Funding
“Women-led businesses probably only receive between 5 and 10 percent of all the venture capital that’s allocated to startups in their very earliest in their growth phases.”
- Women are simply not asking for funding or that business ideas produced by women don’t have as much potential for growth.
- Venture Capitalists are subconsciously biased against women.
- Women get less funding people society believe that they are worse investments. (harsh!)
“People are most likely to find a pitch with a male voice with an image of an attractive man more appealing, more investable than a pitch by a less attractive man or woman. And the group that fares most poorly are actually the attractive women.”
“There’s a very positive attractive-man effect,” says Murray. “People are most likely to find a pitch with a male voice with an image of an attractive man more appealing, more investable than a pitch by a less attractive man or woman. And the group that fares most poorly are actually the attractive women.”
“…I often find that women chase perfection significantly more often than men. There are a lot of fun sayings around like “don’t let perfect be the enemy of good enough.” I was just reading an article in I think Ink or Fortune about how many of these startup entrepreneurs come in and the question to one of these VC guys was, “Who do you think makes a better entrepreneur, young women or young men?” He said, “You know the difference I think is often men will come in and just ask for insane things.” Like I want a hundred million dollars for this idea that has never even been put into practice because I so believe it’s going to exist. And many of the women come in and they say it has to be perfect before they even ask for anything, even something very small. The VC guy’s point of view says, “Hey I like both.” I think maybe going after the woman entrepreneur may be a little more of a sure bet but women tend to hold themselves back because they’re not going after those big things. They don’t want to let people down. They want to be confidently accomplished in their area and because of that, they sometimes let perfect be the enemy of good enough.”