Olympic Champion Lee Yong-dae Joins NextShark’s Ice Ring Neck Cooler as Brand Ambassador


NextShark is proud to announce that Olympic gold medalist Lee Yong-dae, one of the most decorated badminton players in history, has officially joined Ice Ring Neck Cooler as global brand ambassador. This milestone follows a strategic partnership between NextShark and MPAC+, the South Korean company behind the viral personal cooling product.
A Champion Backing a Game-Changing Product
Lee Yong-dae’s legendary career includes a gold medal at the 2008 Beijing Olympics, a bronze at the 2012 London Olympics, and over 46 BWF World Tour titles. Known for his longevity and excellence in global competition, Lee’s alignment with Ice Ring Neck Cooler highlights the product’s reputation for high performance, innovation, and reliability.
“I’m excited to partner with Ice Ring Neck Cooler and NextShark,” said Lee. “This product is simple, smart, and something I believe athletes and everyday people alike will love.”

NextShark x MPAC+: Bringing Korea’s Cooling Innovation to North America
NextShark is now the exclusive North American distributor for Ice Ring Neck Cooler. Already a massive hit in Asia, the cooling ring is poised to make waves globally with Lee Yong-dae leading its ambassador campaign.
MPAC+ has earned acclaim for its patent-backed wearable cooling and waterproof technologies. Ice Ring Neck Cooler offers instant, energy-free relief from heat using proprietary phase-change material (PCM) that freezes faster than ice and stays cool longer — no batteries or charging needed.
“With Lee Yong-dae on board and NextShark as our exclusive partner, we’re ready to scale Ice Ring Neck Cooler beyond Asia,” said [MPAC+ CEO Name]. “This product is made for athletes, travelers, and anyone who wants to beat the heat, sustainably.”
“MPAC+ has built something special,” said Benny Luo, CEO of NextShark. “We’re excited to bring this innovation to new audiences and build a cultural bridge between Korea and North America — starting with this product.”
Why Ice Ring Neck Cooler Stands Out:
- No charging or batteries: Cools instantly, naturally
- Reusable and waterproof: Built for daily use
- Lightweight and wearable: Great for sports, travel, and outdoors
- Viral appeal: A social media favorite in Asia
To purchase, head over to NeckCooler.com (Promo code: NextShark10 for 10% off from now until May 31)
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