JetBlue airlines just came up with the coolest way to give away free flights, baseball tickets, and more. As shown in their promo video above, all people have to do is literally steal their advertisement poster from a bus stop
For the airline’s latest promotion, New Yorkers were tested to see how carefully they actually paid attention to the fine print of an ad poster. Over 180 giveaway posters were posted at bus stops around the city of New York. People were encouraged to steal the ad in exchange for prizes. Over 100 lucky individuals were rewarded round-trip flights, baseball tickets, and even free ice cream.
The airline plans to host the giveaway again next week so keep a look out!