Racehorse who never won a race but won Japan’s heart dies at 29



By Ryan General
Haru Urara, the Japanese racehorse who became a national symbol of endurance after finishing winless in all 113 of her races, died on Sept. 9 at age 29 at a farm in Chiba Prefecture. She completed her only recorded victory in a 2019 time trial event held years after her retirement.
Legendary loser
Foaled on Feb. 27, 1996, in Hokkaido, Haru Urara made her debut at Kōchi Racetrack on Nov. 17, 1998, finishing last in a field of five. Over the next six years, she raced without a single win, though she placed second five times and third seven times. Her record drew little attention until 2003, when national media coverage transformed her into a symbol of perseverance. Fans embraced her tenacity, and betting slips bearing her name were kept as good-luck charms, especially for safe travel.
Public fascination peaked in March 2004 when more than 13,000 spectators gathered at Kōchi for her 106th start. The race was broadcast nationwide and her likeness appeared on merchandise, banners and advertising campaigns. She retired later that year and spent her remaining years at riding clubs and care facilities before being moved to Matha Farm.
Legacy beyond the track
Haru Urara’s popularity extended beyond the racetrack, capturing the attention of the public, media and political leaders. “I’d like to see Haru Urara win, even just once,” then Prime Minister Junichiro Koizumi remarked. “The horse is a good example of not giving up in the face of defeat.” Her story also inspired a character in the popular game “Umamusume: Pretty Derby.”
She died of colic early on Sept. 9, one day after caretakers noticed signs of distress and called a veterinarian. Japanese media confirmed she passed away at about 2:20 a.m. at Matha Farm in Onjuku, Chiba. The creators of “Umamusume: Pretty Derby” confirmed the sad news on their official X account, writing, “It is with heavy hearts that we share that Haru Urara passed away on September 9.” Fans across Japan and beyond posted tributes on social media, many sharing memories of her races and the sense of hope she represented.
This story is part of The Rebel Yellow Newsletter — a bold weekly newsletter from the creators of NextShark, reclaiming our stories and celebrating Asian American voices.
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