Joshua Javaheri, 20, is making a name for himself in the mobile gaming industry after creating an app that gives away money to users with no strings attached.
The app, Lucky Day, has proven to be quite popular with 30,000 downloads and notable mentions by celebrities such as soccer star Cristiano Ronaldo on Instagram. To date, Lucky Day, has given away an estimated $50,000 to users, according to Built in Los Angeles.
Javaheri said of his vision of the mobile gaming app:
“I wanted to make something that could easily grab the attention of millions of people. And I thought what is something that everyone is excited about? Money. Everyone loves money. I’ve always loved the rush of excitement from gambling and arcade games so I thought why not just take all that excitement and get rid of the risk?”
The ambitious entrepreneur, Javaheri, began his freshman year at Boston University where his plans for a protein bar company fell through. The following year he transferred back to Los Angeles to attend USC where his idea for the mobile app took off.
The free mobile gambling app starts individuals with three “plays” a day. Users are paid out directly from the app’s ad revenue that are featured as interactive advertisements within its scratch-off games, lottery, and slot machines.
Javaheri used his own personal funds of $30,000 out of pocket to finance his app. The 20-year-old revealed he made that sum during high school from playing stocks. He elaborated:
“When I was in high school I knew I wanted to start a company and college is the best time to do that because you literally have endless time, no responsibility, and can do whatever you want. I didn’t care about joining a frat or doing that kind of stuff. Sometimes it takes away from the experience because I see my friends having a lot of fun, but when I think about the end goal, it makes it worth it.”
Lucky Day was also supported by a $500,000 investment from the Bijan Boutique on Rodeo Drive. The company runs with 6 employees, but Javaheri says his toughest obstacle is persuading people that his app is not a scam. Javaheri stated:
“That’s the hardest thing for us to overcome. We’re trying to show it’s real and legit and you don’t have to spend a dime. It just a mobile billboard–you’re literally scratching off an ad.”