8 Highly Successful People Who Wear the Same Thing Every Day

Steve Jobs – Apple Co-founder

Steve-jobs

The late Apple CEO is known for his signature black turtle neck with jeans. He even tried to go as far as having his whole company wear the same uniform at one point, according to Walter Isaacson’s biographic. Jobs recounted the story when he visited Sony chairman Akio Morita in Japan in the early 1980s. Isaacson wrote:

“He told Jobs that after the war, no one had any clothes, and companies like Sony had to give their workers something to wear each day. Over the years, the uniforms developed their own signatures styles, especially at companies such as Sony, and it became a way of bonding workers to the company. ‘I decided that I wanted that type of bonding for Apple,’ Jobs recalled.

“Sony, with its appreciation for style, had gotten the famous designer Issey Miyake to create its uniform. It was a jacket made of rip-stop nylon with sleeves that could unzip to make it a vest. So Jobs called Issey Miyake and asked him to design a vest for Apple, Jobs recalled, ‘I came back with some samples and told everyone it would great if we would all wear these vests. Oh man, did I get booed off the stage. Everybody hated the idea.’

“In the process, however, he became friends with Miyake and would visit him regularly. He also came to like the idea of having a uniform for himself, both because of its daily convenience (the rationale he claimed) and its ability to convey a signature style. ‘So I asked Issey to make me some of his black turtlenecks that I liked, and he made me like a hundred of them.’ Jobs noticed my surprise when he told this story, so he showed them stacked up in the closet. ‘That’s what I wear,’ he said. ‘I have enough to last for the rest of my life.'”

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