Most of us know Kim Kardashian as the reality-TV star whose brand was put on the map after her sex tape with R&B singer Ray J was leaked. On top of launching businesses in the clothing, jewelry and cosmetics industry, it seems like Kim Kardashian has another great skillset as a tech entrepreneur. She now has an app video game and it’s been making a total killing. The app hasn’t even been out for a month and it’s already on track to make $200 million in annual revenue!
Since its released on June 25, Kim Kardashian: Hollywood has risen as high as second among the most-downloaded free-to-play games, according to Bloomberg.
The object of the game is to rise in the rank of Hollywood as a celebrity with help from a virtual Kim. You start as an E-list celebrity and try to reach the coveted A-list group. ow do you achieve this? Date famous people in the game. Ah… social climbing at its best.
The game is free, but allows players to buy digital accessories for real money. $5,000 in virtual money would cost $4.99. A pair of heals cost around $4,000 in the game, according to Daily Mail.
The mobile gaming market has been growing rapidly and researcher TechNavio predicts that it will be $24.3 billion global industry by 2016, more than double from $9.3 billion in 2012.
So, for anyone that sees Kim Kardashian as just another spoiled rich kid with a thirst of attention, think again!