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Why This Cosplayer Has Become The Face of ‘Japanese High School Girls’

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Ayato Nikukyu is a 21-year-old cosplayer who is now gaining fame for being the face of high school girls in Japan.

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Although no longer an actual high schooler, Nikukyu’s modeling stint for Bibi Lab’s Sera Kore line this year, where she donned schoolgirl uniform-style loungewear, made her student persona extremely famous in the country.

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As a professional cosplayer, Nikukyu wears a variety of anime/manga character outfits during events, reported RocketNews24. However, the innocent-looking model is best known for her sailor suit-style school uniform attire which fits her youthful looks perfectly.

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She recently used the outfit and some additional factory work attire via a project for a local factory called Ohmiya, which enlisted her to encourage new workers to apply.  

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Currently, she’s back wearing the adorable outfit to promote a wide range of bicycles for Doppelgänger in an attempt to show the bikes are not just for boys but for schoolgirls too.

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Bicycles dubbed as the “Mama-chari” have recently become popular among Japanese students who ride the sporty bike to and from school.

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The campaign includes safety tips and pointers on how to use the Doppelgänger bike responsibly.

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Doppelgänger attributes the surge in the bike’s popularity among the youth demographic with its now more common appearance in both anime and manga.

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The company’s “Road Bike Schoolgirl” campaign featuring  Nikukyu has a gallery of photos displayed on their website.

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